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Posts Tagged ‘Third Sector’

Alvin’s Guide to Good Business

Saturday, February 20th, 2010

alvin 

Social enterprise seems to be getting more and more mainstream coverage in 2010. This series of films by business guru Alvin Hall makes very interesting viewing for anyone looking to use online video to promote their social enterprise.

In programme one Alvin visited Riders for Health in Zambia to learn how they’re using motorbikes to transform  Africa’s health system. This week he focused on IDE-India’s work on sustainable agriculture in Maharashtra.

In coming weeks Alvin’s travels take him to organisations such as Kiva, Camfed and Apopo, a social enterprise that uses detection rat technology for humanitarian purposes!

Nonprofitwebtelly: part one

Thursday, November 26th, 2009

2009 has seen massive growth in online video, and with production kit now more consumer-friendly than ever, there’s never been a better time for nonprofits to experiment with video. 

Having spent the last couple of months working on these two videos to promote Tower Hamlets-based charity City Gateway (Bringing hope to Tower Hamlets and Volunteering at City Gateway) I thought I’d take a look at what else is out there in the world of nonprofit webtelly.

Next month, we’ll be creating a guide to online video production for nonprofits, but to get your creative juices flowing,  here’s part one of our roundup of some of the best videos on the net from charities and social enterprises.

1// About Social Enterprise London

A video intro to Social Enterprise London

A video intro to Social Enterprise London

First up, this promo film from Social Enterprise London. It’s creative, says exactly what SEL is about, and they’ve done a good job of getting it seen by putting it up on a dedicated SEL YouTube channel. My only criticisms are that at 6 mins long, it’s verging on an epic in webtelly terms, and the YouTube version is in the wrong aspect ratio so it appears a wee bit squished..

Are you a nonprofit with an interesting video that you think should be in my list? Have you seen a good nonprofit video on your travels around the net? I’d love to hear about it so drop me a line.

Look out for part two coming soon..

Social Media Trends for 2010

Sunday, November 22nd, 2009

We’re barely into November but already next year’s predictions are being made. Here’s an early round-up of what’s in the crystal ball.

First up, the ”Top 6 Trends” from Harvard Business Review’s Conversation Starter. Will 2010 be the year that we get fed up with clutter and start contact culling?  What will the impact be of new local/mobile social media sites like Foursquare?

Personally, I think we’re going to see crowdsourcing on a much wider scale in social media next year. It will be interesting to see how businesses take on what has so far been largely a grassroots/underground trend. Starbucks ran with it last year with their “My Starbucks Idea” microsite - what will be next?

Over at Social Media Today, 2010 is predicted to be the start of “the era of social context” - the year that social networks start to aggregate our personal experiences in order to provide “collective intelligence systems” that will improve our experience of social networking.

For those of us working in social media marketing, 2010 seems set to bring a greater focus on strategy and integration with other digital channels. This NMA feature on the charity sector suggests that for social media to become a serious fundraising tool, marketers will need to play the long term strategy game much more than has been done to date [requires subscription].

Are you a Useful Visitor?

Monday, May 25th, 2009

Useful Visitors Homepage Mockup

Only about three weeks to go until the Useful Visitors website is launched. We’re building an online community for the volunteering sector using open source social networking platform Elgg - so far we’ve been really impressed with what it can do.

Pretty much any social networking function that you can imagine is catered for, from the basics of creating a profile or sharing photos and videos, to more recent developments such as Twitter-style micro-blogging. And because it’s all built around an open source community, there are new plugins being developed all the time that mean we can continue to build on what we develop in phase one.

Useful Visitors is a web-based volunteering service that matches business travellers with host organisations in the developing world. See their coverage at Social Innovation Camp Dec 2008 for more info..